Scary I guess is still too loose of a term for this. Not even jumpy. Weird. Lets just say it’s weird and that’s it.
All this mess was done to promote Spirit Camera: The Cursed Memoir, a new augmented reality game where you look for ghosts in the world around you. Which, I guess is cool, if you are in to that sort of thing. I’m not, but that doesn’t mean you can’t be.
By the way, you can totally tell that book they found is the book you use with the game. It totally looks like a game book. Good job making this believable Nintendo (note: I probably would’ve blasted them for not using the real book also, there was no winning here).